CITY – WIDE SUSTAINABILITY MEASURES

Community driven action for sustaining the cleanliness

1. Infrastructure Upgradation and Technological Innovation:

• To achieve the major objective of No Littering, 1,000+ twin litter bins installed across the city and 550 twin bins distributed to Market Associations in Noida
• Setting up an Integrated Command Control Centre for efficient SWM process and real time monitoring of city-wide waste management
• 1,000 GPS enables watches given to sanitation workers for attendance and monitoring their tasks
• 06 Swachhta Sewa Kendras constructed for sanitation workers to motivate them for their job roles
• More than 235 tonnes of waste cleared out of open dumpsites and these sites were then beautified by making rangoli and plantation to prevent build up

2. Capacity Enhancement:

• Capacity building workshop of around 4,000 sanitation workers on solid waste management for 2 and a half months along with distribution of Personal Protection Equipment (PPE) kits comprising masks, gloves, shoes, uniforms to ensure their safety during work

3. Communication Campaigns:

• Introduced mascots of Clean Noida, together termed as “Gully Bins” for mass information dissemination on waste management through wall arts, social media and out of home media installations in a fun and interactive content
• City wide campaigns focused on engaging the community, creating a sense of belongingness for the place they live in and generating action from the citizens for making city litter free

Communication through outdoor media

Twin litter bins